About Jimmy Smith

Hello. My name is Jimmy Smith. I am the Web Analytics Product Manager at the LDS Church. I am also the author of the Mormon Missionary Preparation web site.  You can follow Jimmy Smith on Twitter or Jimmy Smith on Facebook.

Prior to landing here at the Church earlier this year, I was a Marketing Analyst for FedEx in Memphis, TN and prior to that I was a Software Engineer for Motorola in Fort Lauderdale, FL. My educational background is a BS in Electronics Engineering Technology from BYU in 2001, and an MBA from Arizona State University in 2005. In my role at the Church, I:

  • Manage the relationship with our Web analytics vendor, Omniture
  • Produce enterprise-wide analysis of the performance of Church Web sites (about 100 of them, 35 domestic and 65 international/country sites)
  • Train Church employees to use Web analytics to improve site performance
  • Set Web analytics best practices and share success stories

I am married to the lovely and gracious Heather, and we have three children, Hannah, Abraham and Maxwell. I am very grateful that my full-time employment is working for the Church and striving to hasten the work of the Lord my making Church Web sites better.

The content of Jimmy’s posts is solely his responsibility and does not necessarily represent the official views of The Church of Jesus Christ of Latter-day Saints.

{ 1 comment… read it below or add one }

Moses Kofi Ashiagbor-Megyane December 16, 2009 at 11:06 am

It nice learning about you in LDS Media Talk.You have been doing wonderfully a good work, and i wish to commend you on that.I have been reading most of the messages on the websites and have learnt that updates, making the sites current, are perfectly done.It enables me learn new things each time a visit is made to the site.
I appreciate it and will want you to know.
In addition, i saw your wonderful and good looking family, that is just nice to view.
I wish you and your family, a happy christmas.

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