What is a Twintern?

This morning Danny Sullivan (@dannysullivan) tweeted about A Day in the Life of a Twintern. The article immediately caught my eye since it’s a story about Pizza Hut’s first official “twintern” – Alexa Robinson.

Follow Greg McMurdie on Twitter As a twintern – “an intern in charge of their companies’ Twitter feeds” – Robinson spends the majority of her time on Twitter “sending out messages about special promotions, responding to customer complaints, and trolling Twitter for mentions of Pizza Hut.” According to Caitlin McDevitt:

Despite a lack of in-house experience—she worked for only one day in a Pizza Hut restaurant—Robinson seems to be doing a fine job thus far. She has increased Pizza Hut’s Twitter followers from 3,000 to more than 13,000 and successfully executed a sales promotion over the Fourth of July weekend. And despite having only been on the job for a month, she seems well-informed about the company offerings. In response to a customer inquiry, she tweeted on Tuesday: “Currently the Stuffed Pizza Rolls are only available with pepperoni. I’ll keep you posted if anything changes.”

Who are some of your favorite LDS twitterers you follow?

{ 6 comments… add one }

  • Jocelyn Robertson July 12, 2009, 6:55 am

    I follow @LDSDailyThought. They send spiritual thoughts that help me keep perspective during my day.

    Here’s their bio:
    An unofficial source of daily LDS spiritual thoughts. Helping to declare that Jesus Christ is the Savior of all mankind. See affiliated page LDSDailyBofM.

  • damaris July 12, 2009, 4:09 pm

    I follow DesignMom. I really enjoy her blog and her tweets are just as good

  • ldsWebguy July 12, 2009, 5:55 pm

    In your LDS-oriented tweets, remember to use #LDS and #Mormon as keywords.

  • Hugh July 12, 2009, 10:44 pm

    A few of my favorites are: @cameronmoll @paulm @hotpepper @davidrathbun and recently @MoTabChoir

  • DH July 13, 2009, 5:49 am

    Does Greg have an email I can contact him at?

  • ldsWebguy July 15, 2009, 11:24 am

    DH, I’ve asked Greg to contact you.

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