6 of 10 Internet Users View Online Video Weekly
According Horowitz Associates, 6 out of 10 high speed Internet users watch or download online video at least once a week and 86% do so on a monthly basis. News and user-generated, non-professional content are the most often viewed genres, followed by movie previews and trailers, music videos, and previews or segments of TV shows.
While television is still the preferred platform for traditional TV content, weekly viewing of full episodes doubled from last year, with 16% of high speed Internet users watching TV online on a weekly basis. 70% say they do so because they missed the episode on TV. 18% watch them again after having watched them on TV. 13% of Internet users who watch TV shows online say they watch them directly online, and not on regular TV.
See the Center for Media Research for more statistics.
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It’s interesting to see where we’ve come over the last couple of years. I can still remember the day when the internet first came to be and only business men and the higher ups jumped on the bandwagon. And now — it’s unusual for a household to not have the internet, even moreso, high speed internet!
Personally, I am a frequent viewer of online content, especially the kind that are inspired and produced by regular people just like me. I feel it’s because it’s easier to relate to these producers and more times than not, these productions aren’t rehearsed. Real and unplugged!
For anyone who’s looking to create their own videos online, I recommend checking out kyte.tv and creating a channel on there! It’s a great site that allows anyone to create a channel and produce multiple shows on that channel [users can have multiple channels too!]. Features to create a show include webcam, audio, text, links, photo slideshow, and more. After a show is produced, viewers can instantly watch the show and leave comments and feedback on the channel! [just like instant messenger!]. In addition, a kyte application can be downloaded onto your cell phone [check the list of phones to see if yours can support the application!] and create shows on-the-go!
Go check out kyte.tv and start creating your videos! I’ve already started my own channel where I produce video blogs!
http://kyte.tv
I think the LDS.org website is a great resource for viewing videos. I especially enjoy the Gen. Conf. videos.
Has the IT dept ever discussed the idea of creating a channel on YouTube to post LDS videos? This would open up a new missionary path on the Internet. It would also allow members to post videos on their blogs.
Public Affairs already has a channel on YouTube (see http://www.ldswebguy.com/2007/10/06/church-newsroom-videos-now-on-youtube/). We are also working toward a channel with general Church videos.
i use kyte check out my channel. http://www.kyte.tv/amor
you can wach it on your phone too m.kyte.tv/amor
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